As an avid fan of their ice cream, I was vaguely aware of Ben & Jerry’s reputation as a brand with a strong political voice. I am far from the only Ben & Jerry’s fan out there. Mr. Greenfield made it clear that he is not leaving due to disputes with Mr. Cohen or other Ben & Jerry’s employees. Ben Cohen and Jerry Greenfield’s political beliefs and moral values are rooted in a very progressive social and political perspective. As he himself alluded to, it is easy to be justice-oriented while you’re finding success with a highly lucrative ice cream brand.