articleThe Brief Disney+ subscription prices will increase on Oct. 21, with ad-supported plans rising to $11.99 and Premium rising to $18.99 per month. Disney is raising prices again for its streaming services, including Disney+, Hulu and ESPN, as the company looks to keep its direct-to-consumer business profitable. How much Disney+ will costStarting Oct. 21, the ad-supported Disney+ plan will increase by $2 to $11.99 per month. The Disney+, Hulu and ESPN Select Bundle Premium, which includes ad-free Disney+ and Hulu with ad-supported ESPN+, will increase from $26.99 to $29.99. As platforms spend billions on original shows and exclusive content, subscription price hikes have become routine across the industry.