Enjoy a "Slow Roll" along Milwaukee’s scenic lakefront for the 10th Annual Slow Roll Bike Ride & Celebration! For more than 30 years, Chris Kegel was the face of the Wisconsin bicycle chain Wheel & Sprocket. He was most known for his advocacy and work in promoting cycling as a form of recreation and transportation. FREE DOWNLOAD: Get breaking news alerts in the FOX LOCAL Mobile app for iOS or AndroidThe free, family-friendly bike ride begins at 10 a.m. sharp. You're encouraged to get to Veterans Park at 9 a.m..