BBC Alan Partridge new series: ‘We don’t spare anyone from scrutiny’ says Steve CooganHe's bouncing backView 3 Images (Image: Copyright remains with handout provider)It's been 34 years since Steve Coogan and Armando Iannucci first created Alan Partridge, a parody of British television personalities. It's Alan (Partridge). "Through the character, you can say things or explore issues that might otherwise be problematic. "I've noticed, anecdotally, not through any market research, that there's been a shift in how people respond to Alan," explains Coogan. It's Alan (Partridge) airs on BBC One and iPlayer from Friday, October 3.