Maxwell House recently announced it is changing its name for the first time in its 133-year history to “Maxwell Apartment.”Stream San Diego News for free, 24/7, wherever you are with NBC 7. WATCH HERE WATCH HEREWhy? (For context, a single, 27.5-ounce canister of Maxwell House coffee is about $13 on Amazon.) Along with what the brand is calling a “full year of coffee,” the bundle of rebranded canisters, which is available on Amazon, will come with an official Maxwell Apartment “lease” to sign. Most recently, in January, Starbucks changed its name on its website and app to “The Starbucks Coffee Company,” though its legal name remains the Starbucks Corporation.