The company behind ChatGPT released its new Sora social media app on Tuesday, an attempt to draw the attention of eyeballs currently staring at short-form videos on TikTok, YouTube or Meta-owned Instagram and Facebook. But a scrolling flood of such videos taking over social media has some worried about “AI slop” that crowds out more authentic human creativity and degrades the information ecosystem. Meta launched its own feed of AI short-form videos within its Meta AI app last week. Both Sora and Vibes are designed to be highly personalized, recommending new videos based on what people have already engaged with. If not, “we either become super, super skeptical of everything or we become super certain,” Marichal said.