In the modern era, that lifeline often comes dressed in the form of automation, AI and sweeping digital transformation projects, and it’s easy to see why. Without addressing the primary issues like outdated products, or poor market fit, investments in tech and AI are risky efforts. Whether in business processes, information retrieval, or document management, it helps people work faster and uncover insights. In many cases, automating bad processes only makes things worse, speeding up the very decline companies are trying to avoid. “Too often, and I say this as someone who works for a business orchestration and automation technology vendor, businesses treat automation like a silver bullet.