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Spooked by AI, Bollywood stars drag Google into fight for ‘personality rights’
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The Frontier Post
“Such content being used to train AI models has the potential to multiply the instances of use of any infringing content i.e.
Lawsuit alleges YouTube videos are ‘egregious’Indian courts have already started to back Bollywood stars upset about generative AI content damaging their reputation.
The lawsuits contain hundreds of links and screenshots of what they allege are YouTube videos showing “egregious,” “sexually explicit” or “fictitious” AI content.
Reuters found a channel on YouTube titled “AI Bollywood Ishq” that shares “AI-generated Bollywood love stories.” Its 259 videos have garnered 16.5 million views.
A Reuters test generated an AI video showing lookalikes of Bollywood stars Khan and Abhishek in a fistfight within five minutes.