IT professionals and managers trust generative AI more than traditional AI, while only 40 percent invest in AI security measures. Companies that do prioritize reliable AI are 60 percent more likely to achieve double ROI on their AI projects. Nearly half of respondents say they trust generative AI completely, while only 18 percent say the same about traditional AI (e.g., machine learning). This is despite the fact that organizations that do invest in reliable AI achieve significantly better results. For AI data management, access to relevant data sources is the biggest problem (58 percent).