If you’re the parent of a high school student, it’s time to start thinking about college. In this post, we’ll be providing parents with what they need to send their children to college. Many new college students underestimate how expensive the experience is. Help Your Child Write an Irresistible Application EssayIt’s no secret that the application essay is a critically important part of your child’s college application. Tell Them to Apply EarlyAs you begin the college application process, it’s important to keep in mind that applying broadly and early is key.