Snopes calculations revealed that overnight, Disney's market capitalization fell by $1.4 billion. In late September 2025, after the Disney-owned ABC network announced it was suspending late-night host Jimmy Kimmel's show "Jimmy Kimmel Live! ", a rumor began to spread that The Walt Disney Co.'s market capitalization (its stock price multiplied by the number of outstanding shares) had dropped by nearly $4 billion. That day, Disney's stock price closed at $116.10, after reaching a high of $116.66. Multiplying this number by the stock price results in the company's market capitalization.