Bathurst Regional Council, feeling increasing financial pressure, has launched a campaign seeking commercial partners to leverage over-track and billboard signage at the Mount Panorama Racing Circuit. Bathurst sees 1.1 million visitors each year, with half a million heading up to Mount Panorama and 280,000 plus visiting outside of race times. The council already brings in $4 million a year from Mount Panorama operations but it costs roughly the same to run and maintain. "There are eyes on Mount Panorama, we know that. "Leasing premium signage at the Mount Panorama Racing Circuit helps fund services without leaning further on our Bathurst ratepayers."