Taking to X, Altman spoke of new features for ChatGPT, but ones that will be compute-intensive, meaning high energy usage and costs to back it up. Because of the associated costs, some features will initially only be available to Pro subscribers, and some new products will have additional fees,” Altman stated in an X post. But we also want to learn what’s possible when we throw a lot of compute, at today’s model costs, at interesting new ideas”. For those not familiar, the Pro version of ChatGPT costs $200 a month. Both of which are needed for ChatGPT, but especially video, with OpenAI’s Sora feature falling far behind the competition.