This year’s edition not only promises spectacular challenges and world-first destinations, but also integrates some of Australia’s biggest brands. Speaking with B&T, Paramount Australia’s head of scripted and comedy’ Sophia Mogford said the structure of the series makes commercial integration almost frictionless. “It’s integrating brands in Amazing Race is actually relatively easy, because we do so many different things… They travel all the time. A major twist this year is the introduction of The Face Off in Taiwan, where teams go head-to-head. And it’s really good for the dynamics of the teams… Face off means there’s nowhere to hide,” Ryan explained.