Digital outdoor media company QMS has announced an alignment of its New Zealand-focused MediaWorks division, which will see it consolidate its operations into Australia, including transitioning the MediaWorks OOH business to the QMS brand. “Aligning our OOH division with QMS makes strong strategic sense. With QMS’s scale and proven capability, we know our OOH portfolio will go from strength to strength,” Wendy Palmer, CEO of MediaWorks said. “This is a positive move for MediaWorks and QMS. The changes ensure that Radio continues to stand proudly on its own two feet, while OOH benefits from the strength and scale of QMS,” he added.