MIDBANK has announced the launch of a new promotional campaign titled “Spend & Win”, in collaboration with Visa, a global leader in payments technology, coinciding with the upcoming TotalEnergies CAF Africa Cup of Nations, Morocco 2025, set to take place in Morocco later this year. The campaign offers MIDBANK customers an exclusive opportunity to win a once-in-a-lifetime trip, curtesy of Visa, to attend the tournament’s opening ceremony, an exceptional experience that combines the passion for football with rewarding banking benefits. The campaign is exclusively available to holders of MIDBANK’s Gold and Signature credit cards, for both existing and new customers. Dr. Amr El Garhy, CEO and Managing Director of MIDBANK, stated:“At MIDBANK, we believe that the customer experience is not limited to banking services alone; it extends to creating unforgettable moments. At Visa, we recognize the deep emotional connection fans have with the sport, and we believe this passion can motivate and influence positive consumer behavior.