Las Vegas influencer Bobby Rivas, whose followers know him as Bluffin Bob, organized a free taco giveaway at Abuela's Tacos in East Las Vegas in support of the struggling small business. The event took place on Mexican Independence Day and Taco Tuesday and turned a slow month into a community event, with hundreds of residents standing in line for free tacos. Abuela's Tacos, a staple in the East Las Vegas neighborhood for over 10 years, had gone through an unusual slowdown this summer. "Think it's super cool to support a local small business and someone that's, I guess, right now struggling during these times," Rivas said. "So, if it cost me $100,000 to feed a vast majority of the community for some free tacos and support a small local business, I think it's all worth it in my eyes."