Commenting on the impact of DFC, His Excellency said: “The success of the Dubai Fitness Challenge would not have been possible without the passion, energy, and commitment of our community. During the event, His Excellency Ahmed Al Khaja, CEO of Dubai Festivals and Retail Establishment, revealed the refreshed brand identity for DFC. This year’s Challenge will feature a brand new flagship event: Dubai Yoga, which will bring the 30-day Challenge to a close with a sunset yoga session on 30 November, promoting holistic wellbeing. Returning events include the Dubai Ride, presented by DP World on 2 November; Dubai Stand-Up Paddle on 8-9 November; and Dubai Run, presented by Mai Dubai, on 23 November. For all the latest updates and to learn more about Dubai Fitness Challenge 2025, visit www.dubaifitnesschallenge.com.