The team with the most points at the end of the season is the champion. The season typically starts in August, and continues through to the next year, finishing in May. They won the 2024/25 season in impressive style building a 10-point lead over their nearest rivals. Clubs typically release three new shirts each season, and these usually reflect the heritage of the club, as well as meet the wider trends in style. Newcastle has also undergone an inventive reimagining of their 1997/98 season kit as well.