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Comment on CPP spends $4.1M of MacKenzie Scott donation on new logo, motto, website by MD
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Comments for The Poly Post
The investment is funded by novelist and philanthropist MacKenzie Scott’s $40 million gift to CPP in 2021, according to Amon Rappaport, CPP’s senior associate vice president for communications and chief strategic communications officer.
Rappaport acknowledged that no changes will be made to the Bronco Athletics logo due to its notoriety within the community.
He continued that, because of the logo’s popularity, the gold and green of CPP’s new logo are the same shades as the Bronco Athletics logo.
“The rebranding and new logo is just one part supporting the overall strategy.”Scott’s donation allowed for unrestricted use of the funds, according to a previously published Poly Post article.
The next CPP Philanthropic Foundation board meeting will take place Nov. 6, according to its website.
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