Tech bosses have been talking about ‘agentic AI’ buying our stuff so we don’t have to for months, and ChatGPT has now taken a big step towards this. The chatbot will seek out similar products to what you have described, and then you just need to buy it. The new ChatGPT feature works with Etsy and Shopify within the chat, for sinle item purchases. OpenAI said: ‘This marks the next step in agentic commerce, where ChatGPT doesn’t just help you find what to buy, it also helps you buy it. While several platforms were mentioned, from Perplexity AI to Amazon Rufus, ChatGPT emerged as the leading AI shopping assistant, with nearly four in ten (39%) preferring it.