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The Kicks You Wear: Kith Dives Deeper Into Luxury
['Mike Sykes']
The Business of Fashion
What’s happening: Ronnie Fieg announced “Kith Ivy” this week.
Fieg specifically called it the “centerpiece” of his Kith Ivy vision.
Pricing: When it launches, Kith Ivy membership won’t come cheap.
The Kith Ivy project is its most comprehensive foray into the space yet, considering the brands involved and the services they’ll provide.
The next week, it’ll launch something like Kith Ivy that only the wealthiest customers would be interested in, let alone have access to.