AFTER THREE decades at the helm, Silvia Venturini Fendi is handing over the creative reins. Venturini Fendi, a granddaughter of the founders, has been pivotal in defining the brand’s identity across generations, from the Baguette bag to the Fendi Peekaboo. Related: Fendi celebrates 100 years6 defining Silvia Venturini Fendi moments1. The birth of the Baguette (1997) Venturini Fendi created one of fashion’s first true It bags: the Baguette. Silvia Venturini Fendi’s final collection, Spring/Summer 2026.