A 2022 file photo demonstrating Clearview AI’s facial recognition software. Tech companies have long been deploying facial recognition technology. But since cutting-edge AI systems have been incorporated in nearly every facet of modern life, the presence of some form of facial recognition technology in many apps and phones has become newly ubiquitous, said University of Essex professor Pete Fussey, who recently published a book on facial recognition in the AI era. Good luck finding themIn some instances, however, even the toughest digital privacy law cannot compete with evasive facial recognition companies operating overseas. Schwartz with the Electronic Frontier Foundation has lobbied Washington to pass a national biometric privacy law that mirrors Illinois’ protections with no luck.