They focused on single-family homes — the classic house with a yard, often in the suburbs. The private equity firm Blackstone (commonly confused with BlackRock) more or less invented this buy-to-rent strategy in 2012, under the moniker Invitation Homes. But now private equity was outbidding aspiring homeowners, making it more expensive to buy a home and pocketing the appreciation in home values. The big bang of buy-to-rentWhen institutional investors first started buying single-family homes, the U.S. government laid out the welcome mat. These results did not turn Chang into a cheerleader for private equity.