NewsBy Eloise FeildenBritish rum brand V Rum is bringing the fear factor ahead of Halloween as the new exclusive cocktail partner of The London Dungeon. The craft rum brand, produced in Eastleigh, has released a bespoke rum as part of the partnership, which will run until Halloween. The London Dungeon welcomes 700,000 visitors each year. He intends for V Rum to stand out against drinks brands doing “more of the same”. V Rum has also crafted three exclusive cocktails for the partnership:The RipperPlague-coladaTorturer’s TippleAs part of the partnership, V Rum and The London Dungeon will also host two exclusive ‘Blood Curdling’ Rum Cocktail Masterclasses with Dungeon Tours in October.