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Lawsuit accuses firearms industry group of using gun owners’ personal data to tailor political ads
['The Associated Press']
The Denver Post
The suit filed by two gun owners alleges “unjust enrichment” — that the NSSF benefited from using gun owners’ information without paying for it.
Plaintiffs are gun owners from Oklahoma, IllinoisThe lawsuit, which seeks class-action status on behalf of gun owners nationwide, was filed in U.S. District Court in Connecticut on Sept. 22 and assigned to a federal judge in Hartford.
The plaintiffs are gun owners Daniel Cocanour of Oklahoma and Dale Rimkus of Illinois, who provided their personal information to gun makers when they filled out warranty cards after buying firearms, the lawsuit says.
The lawsuit mirrors reporting by ProPublica on the NSSF’s use of gun owners’ information for political purposes.
Using the Cabela’s information and data bought from a data broker, the NSSF group targeted more than 2.5 million people with political ads by mail, according to the lawsuit.