Flash sale platforms see 300% surge in smartphone sales in China

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Originally focused on food and beverage items, flash sale services have expanded into apparel, footwear, and consumer electronics. Since June, one flash sale platform saw smartphone sales jump more than 300% year-on-year, while sales of smartwatches, tablets, and laptops climbed over 200%. Running shoes and athletic wear also posted growth exceeding 200% on the platform, according to CCTV. Meituan in April launched its next-generation shopping service Meituan Flash Sale, promising delivery in as little as 30 minutes. In May, Alibaba rebranded its Taobao Hourly Delivery service to Taobao Flash Sale, consolidating all of its instant retail operations under the brand, with food delivery unit Ele.me providing full support, according to LatePost.