from I am unique), a Shenzhen-based smartphone brand backed by phone maker Gionee, announced that it is going to roll out IUNI U2, the first smartphone under the brand, on March 18. [Update] The product is now sold on JD at 1,799 yuan (around US$290) for 16GB version and 1,999 yuan (around US$322) for 32GB version. Powered by IUNI OS based on Android 4.3, IUNI U2 features metal casing, quad-core Snapdragon 800 (MSM8974) processor with frequencies ranging from 300MHz to 2150MHz, Andreno 330 GPU and 2GB RAM+8GB ROM. The 4.7-inch screen features 1080P resolution format, while the resolution for front-facing camera and rear camera is 4.0MP and 16MP, respectively. Douban, an interest-based social network popular among young people, partnered with IUNI as the marketing platform and content provider of the smartphone brand.