Smartisan Technology, a Chinese smartphone company, was pretty much regarded as a joke in China, for it was founded by Luo Yonghao, an English teacher who is famous for performing live talk shows. Till Robert Brunner, founder of Ammunition Group, showed up in an video explaining their design philosophy behind the first Smartisan phone, Smartisan T1, at the launch event tonight. Brunner mentioned two points that I think may be the reasons his company would like to work with Smartisan. Zheng Gang, an early stage investor, told TechNode earlier this year that he was confident about the first Smartisan phone after he got a look at the prototype. While most of the newly emerged Chinese smartphone makers, such as Xiaomi, are focusing on high-spec, low-cost Android phones, apparently Smartisan’s strategy is selling design at higher prices.