Comment on Why Flash Sale Sites Might Work in China, and Not the U.S. by Alibaba's International Sales Up 1000% During "Year of Globalisation" - TechNode

['Cate Cadell', 'More Cate Cadell', '.Wp-Block-Co-Authors-Plus-Coauthors.Is-Layout-Flow', 'Class', 'Wp-Block-Co-Authors-Plus', 'Display Inline', '.Wp-Block-Co-Authors-Plus-Avatar', 'Where Img', 'Height Auto Max-Width', 'Vertical-Align Bottom .Wp-Block-Co-Authors-Plus-Coauthors.Is-Layout-Flow .Wp-Block-Co-Authors-Plus-Avatar'] Comments for TechNode 2014-11-25 00:00:00

However the one-day feeding frenzy may not the best indicator of health when it comes to the flash sale site model. Flash sale sites that run year-round as opposed to one day-sales are frequently criticised for the questionable sustainability of their model. Most U.S. flash sale giants have seen steady losses over the last two years. However new entrants to the China market are optimistic, claiming that the simplified experience and access to merchandise makes flash sale sites an ideal model in China’s developing consumer market. Meng, who claims Xiaoher stocks over 2000 brands, believes the flash sale model can survive in China without in-house production.