Comment on Group-buy Service Meituan’s 90% of Sales Volume via Mobile in 2014 by Could a "Local Lifestyle E-commerce Platform" Save Chinese Group-buy Site Wowo? - TechNode

['Tracey Xiang', 'More Tracey Xiang', '.Wp-Block-Co-Authors-Plus-Coauthors.Is-Layout-Flow', 'Class', 'Wp-Block-Co-Authors-Plus', 'Display Inline', '.Wp-Block-Co-Authors-Plus-Avatar', 'Where Img', 'Height Auto Max-Width', 'Vertical-Align Bottom .Wp-Block-Co-Authors-Plus-Coauthors.Is-Layout-Flow .Wp-Block-Co-Authors-Plus-Avatar'] Comments for TechNode 2015-01-04 00:00:00

Source: CompanyMeituan, a leading Chinese group-buying service, generated RMB46 billion (around US$7.4 bn) in gross merchandise volume in 2014, a 180% year-on-year increase. More than 90% of the total volume was from mobile devices, up from around 50% in the previous year. It claims to be the largest group-buying service in 778 cities. The company says its goal for this year is to reach RMB100 billion in gross merchandise volume. The company also recently launched a mobile advertising program, hoping that advertising and marketing rather than transaction commissions will become its major revenue source (source in Chinese).