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Comment on Online Food Ordering Service Ele.me Raised $25 million in Series C Led by Sequoia China by Online Food Takeout Service Ele.me Books Landmark US$350M Round Led by Tencent - TechNode
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Comments for TechNode
Chinese online food ordering site Ele.me announced that it has raised $25 million in Series C funding, led by Sequoia China and joined by existing investors GSR Ventures and Matrix Partners China.
Eleme — “are you hungry” in Chinese — was founded in 2008 and based in Shanghai.
In 2012 the total sales through Ele.me was 600 million yuan (a little less than $100 mn), out of which the fees the company received was about 10 million yuan (about $16 mn), Eleme told ForbesChina earlier this year (in Chinese).
The company charged restaurants 8% of the total sales in early days but later on started charging a fixed fee which is more acceptable with merchants.
Ele.me raised Series A from GSR Ventures in early 2011 and Series B from GSR and Matrix Partners China in early 2013.
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