Comment on Silicon Valley Acquired 5Rocks Helps Gaming Companies Maximize User Value by Silicon Valley Acquired 5Rocks Helps Gaming Companies Maximize User Value - Kungpao.tv

['Eva Yoo', 'More Eva Yoo', '.Wp-Block-Co-Authors-Plus-Coauthors.Is-Layout-Flow', 'Class', 'Wp-Block-Co-Authors-Plus', 'Display Inline', '.Wp-Block-Co-Authors-Plus-Avatar', 'Where Img', 'Height Auto Max-Width', 'Vertical-Align Bottom .Wp-Block-Co-Authors-Plus-Coauthors.Is-Layout-Flow .Wp-Block-Co-Authors-Plus-Avatar'] Comments for TechNode 2015-03-02 00:00:00

The Seoul-based company 5Rocks enables mobile game developers to maximize the life-time value (LTV) of their users through analytics and a marketing automation platform. After that, following a year of open service, 5Rocks expanded its market share, gaining customers in 700 major mobile game companies in Korea and Japan. Silicon Valley company Tapjoy, a leading mobile ad-tech and monetization platform, then reported it had acquired 5Rocks last August. Known for its data science expertise, deep reporting, predictive analytics and mobile Customer Relationship Management (mCRM) platform, 5Rocks analytics features are optimized for gaming companies. 5Rocks’ platform has a comprehensive feature set to maximize developer monetization.