Don Jazzy reveals it costs up to $300,000 to launch new artiste in Mavins

Don Jazzy reveals it costs up to $300,000 to launch new artiste in MavinsMusic producer and Mavin Records chief Don Jazzy has revealed the steep investment required to launch a fresh artist into the limelight. “To activate and launch a new Mavin talent? At the moment, about a minimum $100,000 or then to $100 to $300,000 in that bracket,” he said. Don Jazzy explained that the sum is only the entry point for an artist’s first project. After the label dissolved in 2012, he considered leaving the business due to rising costs but eventually pressed on, leading to the birth of Mavin Records now home to international stars like Rema and Ayra Starr.