At 2018 DTech International conference, Zuo Xiao, senior manager of strategic programs at Indiegogo, spoke about what the challenges and opportunities for Chinese entrepreneurs building international brands. In June, the company decided to expand its efforts in Asia and launched a Global Fast-Track Program aiming to help bring Chinese entrepreneurs to international markets. The Chinese market is drastically different from markets in the US and Europe, Zuo said. The company essentially wants to build a one-stop shop—from the crowdfunding stage to pre-order—for innovators in China, Zuo said. Indiegogo also connects Chinese inventors with universities in the US including Cornell and MIT to collaborate on product innovation, according to Zuo.