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Abercrombie & Fitch picks Brazen MENA as PR agency for GCC comms
['Anup Oommen', 'The Author', 'Anup Oommen Is The Editor Of Campaign Middle East At Motivate Media Group', 'A Well-Reputed Moderator', 'A Multiple Award-Winning Journalist With More Than Years Of Experience At Some Of The Most Reputable', 'Credible Global News Organisations', 'Including Reuters', 'Cnn', 'Motivate Media Group.', 'As The Editor Of Campaign Middle East']
Campaign Middle East
Brazen MENA has been appointed as the official PR agency for global fashion brand Abercrombie & Fitch in the Middle East region.
Hollister Co., often advertised as Hollister or HCo., is a retail brand owned by Abercrombie & Fitch Co, selling apparel, accessories, and fragrances.
Katie Adams, Vice President of Marketing EMEA, Abercrombie & Fitch, said, “We’re excited to work with the Brazen team to help us tell our brand stories in the Middle East.
Louise Jacobson, Managing Partner at Brazen MENA, added: “Iconic fashion deserves iconic storytelling and that’s exactly what we’re delivering for Abercrombie & Fitch and Hollister in the MENA region.
With offices in Dubai and Riyadh, Brazen MENA continues to build on its bold new brand platform – B Ahead, B Brazen, driving greater Visibility, Reputation and Impact across the region.