Benito Antonio Martinez Ocasio, also known as Bad Bunny, attends the premiere of 'Caught Stealing' in New York City on Aug. 26, 2025. EVAN AGOSTINI / EVAN AGOSTINI/INVISION/APGrammy-winning Puerto Rican rapper Bad Bunny will headline next year's Super Bowl halftime show, the NFL said on Sunday, September 28, ending speculation that Taylor Swift was being lined up for the American football showpiece. Bad Bunny was a guest act alongside Lopez at the 2020 Super Bowl in Miami. "She is a special, special talent and obviously she would be welcome any time," Goodell said. Read more Subscribers only Taylor Swift buying back rights to her first albums: 'A triumph of labor over capital'