TOKYO, Sept. 29, 2025 /PRNewswire/ -- Applibot, Inc. (Headquarters: Shibuya, Tokyo; President: Koki Ukita), a consolidated subsidiary of CyberAgent Inc. (Headquarters: Shibuya, Tokyo; President: Susumu Fujita), announced the official global launch of "Hello Kitty Merch Match" today, Monday, September 29, 2025. Hello Kitty Merch Match is a 3D puzzle game, offering simple, accessible gameplay where players find and tap on three matching Sanrio character merchandise items to clear the stages. G660083■ Hello Kitty Merch Match OverviewOfficial LinksApp Store: https://apps.apple.com/app/id6740388983Google Play:https://play.google.com/store/apps/details?id=jp.co.applibot.HelloKittyMerchMatchOfficial Website: https://hellokittymerchmatch.com/enOfficial X (Formerly Twitter): https://x.com/HKMerchMatchConcept Video: https://www.youtube.com/watch?v=2hUDcSbWQ9k■ About Hello Kitty Merch Match"Hello Kitty Merch Match" is a 3D puzzle game featuring over 1,000 pieces of Sanrio character merchandise. Players can collect everything from nostalgic merch to the latest goods, appealing to a wide audience across generations. The game officially launched in 144 countries and regions on September 29, 2025.