As a highlight of the festival, the 2025 Trendsetting Products (Autumn) Global Launch was successfully held in Guangzhou. The conference showcased a diverse range of outstanding products that are driving industry trends. To recognize the pioneering role and innovation of the Trendsetting Products, the 2025 Trendsetting Products (Autumn) Global Launch Conference also featured an awards ceremony. The 2025 Trendsetting Products (Autumn) Global Launch Conference serves as the premier global stage this autumn for unveiling China’s latest F&B products, technologies, and concepts, and also as a vital platform propelling the industry toward standardization, branding, and internationalization. By continuously providing guidance on product selection and setting new paradigms for innovation, the conference empowers brands and enterprises to seize market opportunities and achieve sustainable growth.