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Video game TV adaptations boost player numbers 140% on average, says new report
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TV adaptations of video games drive an average player growth of almost 140%, according to new research by Ampere Analysis.
The UK analytics firm reported its findings on September 16, 2025, revealing that video game TV spin-offs deliver a more substantial boost to franchises than film adaptations.
Amazon Prime’s Fallout and HBO’s The Last of Us are prime examples of the boost a TV spin-off can provide to a game franchise.
According to the analytics firm, by contrast, Fallout 76’s June and December updates increased monthly active users by an average of 17%.
The second season of the Fallout TV show is due to release this December.
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