Xbox has made its "largest investment in Game Pass to date" in 2025, ID@Xbox boss Chris Charla has revealed. "Last year, we worked with over 50 teams to sign their first Game Pass deal," Charla continued. "This year marks our largest investment in Game Pass to date, and we remain focused on delivering the most exciting and diverse catalogue in gaming." In July 2024, Microsoft increased the price of its existing Xbox Game Pass tiers for new members, before raising prices for existing subscribers in September 2024. Amy Hood, executive vice president and CFO of Microsoft, said at the time that the growth was "driven by better-than-expected performance from first-party content and Xbox Game Pass."