Pornhub is set to block new UK users rather than continuing to comply with age verification rules. The adult site has announced that, on 2 February, UK users trying to access it and other similar sites owned by parent company Aylo will be blocked from seeing any of the sites’ content. According to Aylo, the law change last July introducing age verification rules caused traffic to Pornhub, the UK’s largest porn website, to fall by 77 per cent. The spokesperson added: “porn services have a choice between using age checks to protect users as required under the Act, or to block access to their sites in the UK”. It is no bad thing that the biggest distributor of explicit material is leaving the UK.”VPNsWhen age verification rules came into place, downloads for Virtual Private Networks (VPNs), which allow users to circumvent location rules, skyrocketed.