What makes the Johnnie-O brand stand apart is that it dresses its customers from boardroom meetings to happy hours. The “Top Shelf” collection focuses on fine menswear and Italian fabrics with a signature touch of Johnnie-O topspin. The “Top Shelf” collection focuses on fine menswear and Italian fabrics with a signature touch of Johnnie-O topspin. Delivering elevated menswear utilizing some of the best materials in the world from our favorite European mills at very competitive prices.”Marcus Cecconi, senior vice president of product and design at Johnnie-O. The focus, Cecconi said, remains on delivering an elevated product at a great price.