Boveda has announced that its two-way humidity packs that are marketed to be used to cure and store marijuana will be sold under a new brand: Vivi. In the marijuana space, Boveda has faced much greater competition from other companies offering humidity packs. While Boveda packs perform the crucial role of keeping cigars stored properly, they have more uses in the marijuana space. Beyond the aformentioned curing application, Boveda packs can keep the flower in usable condition for long periods of time. Boveda says that it has existing inventory of the lower-humidity packs with the Boveda branding and that it will phase the Vivi packaging as the existing inventory runs out.