Article content“The Canada Cup of Diving is exactly the kind of event that drives real visitation to Windsor-Essex,” said Gordon Orr, CEO of Tourism Windsor Essex Pelee Island and Invest WindsorEssex. “It brings athletes, coaches, officials and fans who stay in our hotels, dine in our restaurants and explore our community. After seeing last year’s event sell out and exceed expectations, we know this championship has become a powerful draw for sport tourism in our region, and we’re excited to build on that momentum again this year.”