The study found that 40% of respondents use milestone travel to reconnect with loved ones they haven’t seen in a significant amount of time, while 33% believe these shared experiences strengthen their primary bonds. While travel intent is consistent across all age groups, Gen Z and Millennials are nearly unanimous in their focus on milestones, with 89% and 88%, respectively, planning trips around such events. While traditional payment methods like debit cards (52%) and personal savings (51%) remain the standard, younger travelers are pioneering a “mixed” approach to funding their adventures. Valerie Greer, Chief Commercial Officer of Bread Financial, emphasizes that this generation is approaching travel with a level of financial intentionality that matches their emotional commitment. “With younger generations leading the charge, we’re seeing a shift toward intentional travel that balances celebrating life’s biggest events with smart financial planning.