Bengaluru (Karnataka) [India], January 30 (ANI): BharatPe on Friday announced the launch of 'Super Over', a new nationwide campaign featuring Indian cricketer Rohit Sharma, timed ahead of the ICC Men's T20 World Cup. 'Super Over' is a month-long engagement programme designed to drive regular usage of BharatPe UPI among consumers and merchants. Users transacting via BharatPe UPI can earn daily rewards, including match tickets, signed merchandise and a once-in-a-lifetime opportunity to watch a T20 World Cup match alongside Rohit Sharma. Commenting on the campaign, Shilpi Kapoor, Head of Marketing, BharatPe, said, "Super Over reflects the aspirations of every Indian. According to the company, the 'Super Over' campaign will be rolled out across digital platforms, social media and on-ground touchpoints, engaging users across India throughout the T20 World Cup season.