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Ensemble unveils community-focused ‘Project Lift-fluencers’ campaign for OCBC
['Adam Shaw']
Campaign Brief Asia
| BY Adam Shaw |Ensemble, the full-fledged creative agency under Omnicom Media Malaysia, has unveiled ‘Project Lift-fluencers’ with OCBC, a six-part social series featuring stories of revitalisation and the shared success of Malaysians who uplift their communities.
Eddy Nazarullah, Creative Director of Ensemble, said: “Across Malaysia, there are everyday people who uplift their communities without recognition, without applause, and without asking for anything in return.
Stories of shared ambition, families, communities and culture, are all brought to life in under 90 seconds, in documentary-style form.
Humans of Langkawi – Shi Han, an architect who quit her full-time job to tell stories on Langkawi Island.
She is the founder of Human Edition, a project that spotlights the lives of individuals living on Langkawi Island.