The stated “Vision 2030” focuses on transforming the nation into a more resilient, digital, and sustainable economy, with an emphasis on human capital development and infrastructure improvements – summarised emphasis on “people empowerment”, inclusive of infrastructure development. The Pierre administration is asserting a clear ambition to “people empowerment,” through infrastructure development and economic growth. Saint Lucia’s tourism product primarly of coastal, events, and stayovers, features the mainstay of the economy, secondary to Citizenship by Investment (CIP). The government should be mindful of deceptive marketing and advertising on social media with the insignia of Saint Lucia. Saint Lucia has commenced a bold vision and action plan, development and employment policies to help shape lives and deliver high-quality, well-paying jobs.